Belonging: The Business Case for Diversity in Fashion
During haute couture week, Imran meets with Samira Nasr, and they have good reason to celebrate. During global lockdowns amid the pandemic, Samira became the first woman of colour to helm Harper’s Bazaar in the American magazine’s 154 year history.
Yet amidst the joy comes tough reflections about racism and belonging in fashion. Samira explains that she is committed to using her position of influence to elevate marginalised voices.
This sparks a personal journey for Imran, an Ismaili Muslim of Indian ethnicity and East African heritage who was once a fashion outsider himself. He sets out to explore a critical question “How can a business built on exclusivity throw its doors open to all?”